M+R’s online staff is the best in its field at executing known strategies and constantly innovating in order to build support for our clients and their causes. Through comprehensive online fundraising plans, we have achieved major successes with organizations whose programs were marginal at the outset of our relationship, as well as leveraging the strengths of “well-on-their-way” programs to take them to the next level.
M+R helps clients achieve their fundraising objectives through experience-driven strategic planning, rigorous testing and analysis, and expert implementation—all informed by the creativity and cutting-edge innovation that have become hallmarks of our online team.
We also provide clients with a clear picture of what they can expect to accomplish online, developing detailed month-by-month projections for subscriber recruitment, list 'churn' (the rate at which emails go bad), overall list size, and fundraising results. By establishing these benchmarks, we're able to help organizations regularly review progress toward goals and refine their approach as needed in order to ensure success.
