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Home > Grassroots Mobilization > Coalition-Building
Coalition-Building
M+R has helped clients recruit and amplify grasstops support and put strategic pressure on policymakers around a broad range of issues through local coalition-building. Our targeted strategies help identify likely allies and draw those allies into the campaign fold. By using organizers who are already deeply rooted in key states – rather than parachuting field staff in from Washington, D.C. – M+R helps clients tap into existing alliances with important local stakeholders and use those relationships to quickly recruit new support from among local business, faith-based, labor, political, media, and other ‘grasstops’ leaders.
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Congressional Environmental Education Campaign M+R helped Public Interest Projects improve the environmental record voting records of swing members of the U.S. House of Representatives by targeting their inner circles, building local coalitions, placing ads, and more.
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