At M+R, we understand that effective grassroots mobilization hinges on campaigns being waged at a personal level—both on the Internet and in the real world.  We help our clients find supporters where they are: on the ground, on the Internet, on social networks, at events and concerts, and through media that reaches them with messages that resonate. 

We then help organizations develop effective strategies to produce real-world activism, mobilizing and persuading supporters to take action by signing petitions, volunteering, meeting their representatives face-to-face, writing a letter to the editor of their local paper, hosting a house party, and much more.

Whether organizing 50,000 supporters to turn out for a Save Darfur rally in NYC, helping 350.org generate global buzz and turnout for the International Day of Climate Action in October 2009, or taking Susan G. Komen for the Cure's special brand of pink ribbon actvitism on the road around the country, M+R's team knows how to earn the attention of individuals and move them to take action on behalf of our clients.