Appeal Volume and the Impact on Online Donor Retention
What this year’s Benchmarks teaches us about message volume and retention rates.
Paying attention to retention
ATTENTION: These contentions include dissension from retention conventions.
2013 Year-End Fundraising in Review
How did 2013’s biggest fundraising month compare to 2012’s? Here we tell you what we learned from the fundraising campaigns of some of the country’s top nonprofit organizations. BONUS: We give you a bunch of advice to last through next year-end!
Surprises from Obama’s New Media Staff
Over peanuts and gin, two of the Obama 2012 campaign’s top gurus shared the inside scoop on messaging for a successful presidential campaign at M+R’s first Speakeasy. Check out what worked, what tanked, and everything else you wanted to know about their messaging and fundraising campaign.
(Mostly) Mo’ Money: Analyzing 2012’s End-of-Year Giving
How did your end-of-year campaign compare to last year’s? Check out this blog post to see if your results match up trends from 27 of our clients.