Find the Hidden Stats on Your Social Media Audiences

There’s a treasure trove of info hidden in our social media channels — you just have to know where to look.

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Write on: 4 ways your writing can inspire readers to do stuff

Key takeaways & kickass tactics from the M+R Writers Academy

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What do nonprofits that make the most news have in common?

A closer look at the 5 nonprofits in Mediamarks with the most news stories of the year.

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Little ways to break through the mania and get press for your org

You may feel like Trump built a wall between your organization and the news cycle — but you can still break through.

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Snapchat for Advocacy

Pressuring Congress, speaking out on urgent issues, and saving the world can be a snap!

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This is the longest post on M+R’s Lab. It also might be the most important.

These 2 wonky policies might sound like a snooze but Republicans know how to use them — and so should you.

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Rethinking Impact: Mediamarks for Philanthropy

A 5-part discussion guide for funders who invest in nonprofit earned media campaigns.

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Three tips from a Millennial to take your SMS program from 😐 to 🙌

Millennials have a lot to teach us about improving our SMS programs (when they’re not playing Pokemon Go, at least). Here are three tested tips from one of M+R’s very own.

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Conveying Strength and Warmth on Social Media (???? + ????)

Striking a balance between strength and warmth in your social media content isn’t easy, but it’s totally worth the effort. Come on in, we’ll show you how!

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The 2016 Social Media Director’s Guide to Benchmarks

M+R’s annual Benchmarks Study looks at a great big mountain of online data for dozens of nonprofits, including fundraising, advocacy, email, marketing and web stats. It is seriously great, and you should read the whole thing and also enjoy the photos of swimming pigs (page 19).

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