The Upsell Lightbox Story, or How I Learned to Stop Worrying and Love Recruiting a Whole Bunch of New Monthly Donors

Monthly donors are gold, but they’re hard to come by! Have you tried an “upsell lightbox” yet?

Read More
Are you gamifying your emails?

Of this list of rewards, which do you think online donors want the most? Status, power, access, or stuff? The answer may surprise you.

Read More
The Power of the Premium: Convincing Prospective Donors to Give

There’s no denying that the recent economic downturn is affecting nonprofit organizations’ funding streams. Although a recent M+R study found that nonprofit online fundraising continued to grow through the end of 2008, we did note that average gift sizes have declined considerably.

Read More
Load More
Google+