Live-tweeting an event? What to do on game-day

Regardless of whether you are organizing an event or attending one, there are things you need to do while you’re live-tweeting to be successful. Here’s a list!

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What to do when City Hall plans to cut your budget, or how a kinkajou grabbed the Mayor’s attention

Every year, the Bronx Zoo and New York Aquarium have to fight for city funding – but this year the stakes were especially high. Find out how our campaign helped save their funding!

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Where should you put your acquisition investment dollars?

You’re looking to build your donor file. Should you invest more in online or offline acquisition? We dug into the multichannel data to find out…

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Live-tweeting: not just a lot of quick tweets!

Live-tweeting can be a great way to build your audience on Twitter – if you do it right. Here are some tips on what to do before your big event!

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Are You Using Twitter’s Web Intents Yet? You Should Be!

Twitter recently rolled out a new and MUCH improved way of prompting people to share your content. They’re called web intents, and they provide a whole new suite of capabilities for getting the most out of Twitter.

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What’s a ‘viral’ video and how can you get one?

Organizations stand to gain a lot by promoting online videos that go “viral.” But what does “viral” really mean, and how can your organization increase the likelihood that a video will become an internet smash hit?

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Using Hashtags to Expand Your Reach on Twitter

With over 150 million users, Twitter is an increasingly valuable tool for reaching new supporters and enhancing brand recognition. So how can your organization reach outside of its immediate followers and tap into that pool of 150 million users? One key lies in the strategic use of hashtags.

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Join us for the 2011 eNonprofit Benchmarks Study Release

Be among the first to learn what changed online this year for nonprofits: Join our LIVE panel on the results of the 2011 e-Nonprofit Benchmarks Study on Tuesday March 22nd.

RSVP to join us in New York City, Washington D.C., or via webcast from 2-3:30 p.m. on Tuesday March 22nd.

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How Cross Promotions Can Help Your Organization

Sharing lists for fundraising outreach has long been accepted as a cost-effective practice in the direct mail world. But list sharing has yet to be applied to online lists in any great numbers.

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Entertain the Vote: Tips for Developing a Flash Animation

What can animated cartoons really do for a campaign and how should you use them? Check out our tips for setting expectations, developing a work plan, and evaluating the success of your next Flash video cartoon campaign.

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