Results from the 2010 End of Year Giving Season
So, how did the end of year season turn out for non-profits? With final results in, we decided to compare our clients’ end-of-year 2010 results to their 2009 figures. Here are the top findings
Weak economy, strong campaign*
*Or, How to stop worrying and beat the recession. The results rolling in from the fundraising appeal were… well, terrible. It was mid-November, the economy was in shambles and getting worse by the day and Oxfam America’s first end-of-year email appeal of 2008 was...
What Worked for Obama Can Work for YOUR Organization
The presidential campaign may be over, but there are still many lessons to be learned from the Obama campaign’s stunningly successful online fundraising efforts. Over the course of his 21- month presidential campaign, Barack Obama’s online fundraising machine raised...
Entertain the Vote: Tips for Developing a Flash Animation
What can animated cartoons really do for a campaign and how should you use them? Check out our tips for setting expectations, developing a work plan, and evaluating the success of your next Flash video cartoon campaign.