
BREAKING NEWS: The 2021 M+R Benchmarks Study arrives 4/21
Here it comes, hot off the presses: The 2021 M+R Benchmarks Study will go live on Wednesday, April 21. Visit mrbenchmarks.com on April 21 to get the front-page news, the longform analysis, the mild-mannered reporting, even the crossword puzzle. It’s all the...

Right Audience. Right Channel. Right Creative.
Using interesting data insights to better reach and inspire your donors

Beyond Personas: Data-Driven Audience Insights and How to Use Them
Learn more about finding the right audience in the right channel with the right creative at TWO upcoming events!

Building Blocks of Effective Creative: Need
ICYMI: We recently released a guide to help nonprofits develop creative that reaches your goals while advancing your values. It’s a comprehensive resource that can fundamentally transform how you approach effective and ethical creative. And it’s free—download it here: mrss.com/guide.

ICYMI: Takeaways from our Roundtable on lifting the Pell ban for incarcerated students
The movement to #restorepell is a “game-changer for everyone involved.” Here’s what we learned.

Scoring a lasting policy victory with bipartisan support is possible. Here’s how…
We’re hosting a Roundtable on February 23 from 4–5pm about the campaign to lift the ban on Pell Grants for incarcerated students.

Making the most of mid-level
Digital strategies to acquire and upgrade mid-level donors

What 2020 year-end fundraising can tell us about 2021
Looking back at 2020 to look ahead into 2021

What Bill Murray can teach you about email marketing
Neverending lessons from Groundhog Day.

Inspirations, intentions, and ideas from our Roundtable on Ethical Creative
We’re sharing our new Direct Response Creative for Nonprofits Guide + the recording from last night’s lively Roundtable on Ethical Creative.