Effective Date: October 1, 2021
THE INFORMATION WE COLLECT
We obtain information about you through the means discussed below when we provide the Services.
- INFORMATION YOU PROVIDE TO US
We collect a variety of information that you provide directly to us. For example, we collect information from you through:
- When you use our Services
- Requests or questions you submit to us via online forms, email, or otherwise
- When you sign up for our newsletter
- When our clients and partners provide us with information about you to analyze on their behalf
- Your participation in surveys
- Conferences or events
Information about you. The types of data we collect directly from you includes:
- Contact information (e.g., name, email, phone number, address)
- Any other information you choose to directly provide to us in connection with your use of the Services.
- INFORMATION WE COLLECT THROUGH AUTOMATED MEANS
When you use our Websites, we and our service providers automatically collect certain information including your IP address, browser type, browser language, operating system, the state or country from which you accessed the Websites, software and hardware attributes (including device IDs) referring and exit pages and URLs, platform type, the number of clicks, files you download, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time you used the Websites, error logs, and other similar information. From your IP address, we may be able to infer your general location (e.g., city/state or postal code).
- INFORMATION WE COLLECT FROM OTHERS
We may receive additional information such as demographic and statistical information from third parties and sources, such as business partners, marketers, researchers, analysts, public records, and others that we may attribute to you based on your assignment to certain statistical groups. We use this information to supplement the information that we collect directly from you in order to derive your possible interests and provide more relevant experiences for you and improve our websites, analytics, and advertising.
We may also receive certain information about you from our clients, and we analyze that information on behalf of our clients as further discussed in this Policy.
HOW WE USE YOUR INFORMATION
We use your information for various purposes depending on the types of information we have collected from and about you, in order to:
- Provide our Services
- Respond to your requests for information and provide you with more effective and efficient customer service
- In accordance with applicable legal requirements, contact you regarding M+R, as well as third-party organizations, surveys, research studies, projects, and other subjects that we think may be of interest to you
- Help us better understand your interests, and improve our Services
- Secure our Websites and resolve technical issues being reported
- Comply with any procedures, laws, and regulations which apply to us where it is necessary for our legitimate interests or the legitimate interests of others
- Establish, exercise, or defend our legal rights where it is necessary for our legitimate interests or the legitimate interests of others
Aggregate/De-Identified Information. We may aggregate and/or de-identify any information collected through our Services so that such information can no longer be linked to you or your device (“Aggregate/De-Identified Information”). We may use such information for any purpose, including without limitation for research and marketing purposes, and may also share such data with any third parties, including advertisers, partners, and sponsors.
LEGAL BASES FOR USE OF YOUR INFORMATION
- Where use of your information is necessary for our legitimate interests or the legitimate interests of others (for example, to provide security for our Websites; operate our Services; defend our legal rights; analyze use of and improve our Services)
- Where we have a reason to process the data in accordance with applicable laws
- Where we have your consent to engage in a particular processing activity
COOKIES AND SIMILAR TECHNOLOGIES
In operating the Websites, we may use a technology called “cookies.” A cookie is a piece of information that the computer that hosts our Websites stores to your browser when you access the Websites. We use various types of cookies and similar technologies, including pixels, gifs, web beacons, and other tracking technologies, and first and third-party cookies. Cookies can be persistent by remaining on your computer until you delete them or be based on your browsing session where they delete once you close your browser. First party cookies are used and controlled by us to provide services on our Websites.
You have the ability to accept or decline cookies. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Detailed instructions are provided by your browser. If you do not accept all cookies or withdraw your consent, you may still browse the Websites, however, in this case you may not be able to use the full functionalities of the Services. For more information on cookies and how they can be managed and deleted please visit http://www.allaboutcookies.org/ or your browser cookie settings.
ONLINE ANALYTICS AND ADVERTISING
ANALYTICS. We may use third-party web analytics services (such as those of Google Analytics) on our Websites to collect and analyze usage information through cookies and similar tools; engage in auditing, research, or reporting; assist with fraud prevention; and provide certain features to you. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-out Browser Add-on by clicking here. If you receive email from us, we may use certain analytics tools, such as clear GIFs to capture data such as when you open our message or click on any links or banners our email contains. This data allows us to gauge the effectiveness of our communications and marketing campaigns.
ONLINE ADVERTISING. On our Websites, we allow select third-party advertising technology partners to place cookies or other tracking technologies on the browser of your device to collect information about you as discussed above. These third parties (e.g., ad networks and ad servers such as Google and others) may use this information to serve relevant content and advertising to you as you browse the Internet, and access their own cookies or other tracking technologies on your browser to assist in this activity. If you are interested in more information about these online advertising activities, and how you can generally control cookies from being put on your computer to deliver tailored advertising, you may visit the Network Advertising Initiative’s Consumer Opt-Out link, the Digital Advertising Alliance’s Consumer Opt-Out link, or Your Online Choices to opt-out of receiving tailored advertising from companies that participate in those programs. We do not control these opt-out links or whether any particular company chooses to participate in these opt-out programs. We are not responsible for any choices you make using these mechanisms or the continued availability or accuracy of these mechanisms. Please note that if you use these mechanisms, you may still see advertising on our websites or across the Internet, but it will not be tailored to you based on your online behavior over time.
HOW WE SHARE AND DISCLOSE YOUR INFORMATION
M+R will share your information in the following ways:
- Service Providers. We provide access to or share your information with select third parties who perform services on our behalf. They provide a variety of services to us, including data hosting and storage, advertising and marketing, website content and features, analytics, research, customer service, payment processing, security, fraud prevention, and legal services.
- Protection of M+R and Others. By using our Services, you acknowledge and agree that we may access, retain, and disclose the information we collect and maintain about you if required to do so by law or in a good faith belief that such access, retention or disclosure is reasonably necessary to: (a) comply with legal process (e.g. a subpoena or court order); (b) enforce any contracts with you, if relevant; (c) respond to claims that any content violates the rights of third parties; (d) respond to your requests for customer service; and/or (e) protect the rights, property or personal safety of M+R, its agents and affiliates, its users and/or the public.
- With our clients. As part of our Services, we help our clients identify people who might be interested in their missions and in making donations. To do this, we collect limited information from our clients about their donor base, and compare that information across the information provided by all of our clients. We then provide our clients with information about their donors and potential donors that may be interested in their missions and in making donations. To opt out of our use of your information for these purposes, please click here.
- With your consent. We may share your information for other reasons when you provide us with consent to do so.
- Aggregate/De-Identified Information. From time to time, we may share Aggregate/De-identified Information about use of the Services or our user base with partners and others, but such information will not identify you personally.
YOUR RIGHTS AND YOUR CHOICES
You may have certain rights under applicable law with respect to your information as further described in this section.
- YOUR LEGAL RIGHTS
If you would like further information in relation to your legal rights under applicable law or would like to exercise any of them, please contact us using the information in the “Contact Information” section below at any time. Your local laws may permit you to request that we:
- provide access to and/or a copy of certain information we hold about you
- update information which is out of date or incorrect
- delete certain information which we are holding about you
- restrict the way that we process and disclose certain of your information
- revoke your consent for the processing of your information
We will consider all requests and provide our response within the time period stated by applicable law and as otherwise required by applicable law. Please note, however, that certain information may be exempt from such requests in some circumstances, which may include if we need to keep processing your information for our legitimate interests or to comply with a legal obligation. We may request you provide us with information necessary to confirm your identity before responding to your request.
- MARKETING COMMUNICATIONS
THIRD PARTY LINKS AND FEATURES
The Services are intended for general audiences and not for children under the age of 13. If we become aware that we have inadvertently collected “personal information” (as defined by the United States Children’s Online Privacy Protection Act) from children under the age of 13 without valid parental consent, we will take reasonable steps to delete it as soon as possible. We also do not knowingly process data of EU residents under the age of 16 without parental consent. If we become aware that we have collected data from an EU resident under the age of 16 without parental consent, we will take reasonable steps to delete it as soon as possible.
If you have any concerns or complaints about our data processing activities, we urge you to first try to resolve such issues directly with us. However, if applicable, you may make a complaint to the data protection supervisory authority in the country where you are based, or seek a remedy through local courts if you believe your rights have been breached.
HOW WE PROTECT YOUR INFORMATION
M+R takes a variety of technical and organizational security measures to protect the information provided to us from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or email transmission is ever fully secure or error free. Please keep this in mind when disclosing any information to us online.
We will retain your information for no longer than necessary for the purposes for which it was provided, or for our legitimate business purposes, unless an applicable legal requirement requires us to retain such data for longer periods.
PRIVACY INFORMATION FOR CALIFORNIA USERS
If you are a California resident, California law requires us to provide you with additional information regarding how we collect, use, and share your “personal information” (as defined in the California Consumer Privacy Act (“CCPA”)).
Information About the Categories of Information We Collect
|Categories of Personal Information Collected||Sources of Personal Information||Business or Commercial Purpose for Selling/Sharing|
|Basic contact details (e.g., name, email, phone number, address)||
|Network and device information (e.g., information about the device used to access the Websites and information about how you use the Websites)||
|Inference data (e.g., information we infer about you based on other data we collect, including your likelihood to donate to one of our clients)||
|Demographic data (e.g., age and gender)||
|Any other information you choose to provide while using the Services||
If you are a California resident, the CCPA allows you to make certain requests about your personal information. Specifically, the CCPA allows you to request us to:
- Inform you about the categories of personal information we collect or disclose about you; the categories of sources of such information, the business or commercial purpose for collecting your personal information, and the categories of third parties with whom we share/disclose personal information;
- Provide access to and/or a copy of certain personal information we hold about you;
- Delete certain personal information we have about you; and
- Provide you with information about the financial incentives that we offer to you, if any.
The CCPA further provides you with the right to not be discriminated against (as provided for in applicable law) for exercising your access, deletion or sale opt out rights.
Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide the Services to you. We will take reasonable steps to verify your identity before responding to a request. If you would like further information regarding your legal rights under California law or would like to exercise any of them, please use the contact information below.
California residents may opt out of the “sale” of their personal information. Under the CCPA, “sale” is broadly defined to mean the sharing of personal information with third parties who are not acting as our service providers or who are otherwise not restricted from using data only on our behalf or pursuant to an applicable CCPA exception. On behalf of our clients, in some circumstances we may collect and analyze information about their donor base and return enhanced information to them about their donors. This could be considered a “sale” under the CCPA. If you would like to opt out of our use of your information for such purposes that are considered a “sale” under California law, you may do so as outlined on the following page: Do Not Sell My Personal Information. Please note that we do not knowingly sell the personal information of minors under 16 years of age without legally-required affirmative authorization.
If a company shares “personal information” (as defined in California’s “Shine the Light” law, Civil Code § 1798.83) with third parties for their direct marketing purposes (e.g., to send offers and information that may be of interest to you), California law requires either providing a mechanism by which consumers can obtain more information about such sharing over the prior calendar year, or providing a mechanism by which consumers can opt out of such sharing. As discussed above, we provide an opt out for this sharing. If you are a California resident and would like to opt out of sharing pursuant to this law, please use the “Do Not Sell My Personal Information” link above.
You can reach us via email, at firstname.lastname@example.org or by mail at:
1101 Connecticut Avenue NW
Washington, DC 20036