Note: This is an archived publication! Visit www.e-benchmarksstudy.com for the most recent versions of all our Benchmarks studies and Benchmarks Extras.

The 2010 Nonprofit Text Messaging Benchmarks report is the first of its kind. A joint venture between M+R and MobileActive.org, the aim of this study is to provide benchmarks and metrics by which nonprofit organizations can measure their success with text messaging, and to illustrate the various ways in which organizations are using text messaging.

Download the report here (PDF).