Get your FREE copy of the 2011 eNonprofit Benchmarks Study!
More numbers to crunch and charts to geek out over? Check! Take a look at the brand-new 2011 benchmarks report to get this year’s findings.
Join us for the 2011 eNonprofit Benchmarks Study Release
Be among the first to learn what changed online this year for nonprofits: Join our LIVE panel on the results of the 2011 e-Nonprofit Benchmarks Study on Tuesday March 22nd.
RSVP to join us in New York City, Washington D.C., or via webcast from 2-3:30 p.m. on Tuesday March 22nd.
2010 eNonprofit Benchmarks Study
Note: This is an archived publication! Visit www.e-benchmarksstudy.com for the most recent versions of all our Benchmarks studies and Benchmarks Extras. The 2010 eNonprofit Benchmarks Study offers valuable insights and key industry benchmarks for online messaging,...
Why Open Rates are Dropping and What it Means for You
Open rates are dropping like flies. When we examined data from 15 national non-profit groups we found a steady, striking decline in email open rates across all the groups over the past two years.
Creating Your Own Benchmarks
You have a list of online subscribers. And you’re sending them emails—perhaps a mix of advocacy alerts, fundraising appeals, and updates on your work. Congratulations, you’ve got an online communications program! The question is: How successful is it?