Everything you need to know about participating in the 2021 Benchmarks
We hope you’ll join us for the 2021 Benchmarks Study! Here’s what you need to know about participating.
Google Analytics and Benchmarks: What you need to know
The insider’s guide to website statistics—and how to find them in Google Analytics
Nonprofits Need Certainty in Uncertain Times
For all the volatility and uncertainty in this moment, the latest edition of our annual Benchmarks Study identifies long-term trends that can ground our strategy and guide our decisions.
Find the Hidden Markets that will expand your donor universe
Lookalike modeling is a great way to find new donors for your cause… but if you’re only modeling off your typical donor, you’re missing out on potential hidden, non-traditional audiences.
Am I normal? Quick trends from 2019 end-of-year fundraising season
Whether you shattered all expectations or struggled woefully to meet your EOY goals, you’re probably wondering, “how did everyone else do?” Here are some trends from our clients’ year-end giving season.