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Right Audience. Right Channel. Right Creative.

Right Audience. Right Channel. Right Creative.

by Matt Derby & Gwen Emmons | Apr 6, 2021 | Blog Posts

Using interesting data insights to better reach and inspire your donors

Beyond Personas: Data-Driven Audience Insights and How to Use Them

Beyond Personas: Data-Driven Audience Insights and How to Use Them

by Matt Derby | Mar 19, 2021 | Blog Posts

Learn more about finding the right audience in the right channel with the right creative at TWO upcoming events!

Everything you need to know about participating in the 2021 Benchmarks

Everything you need to know about participating in the 2021 Benchmarks

by M+R | Oct 20, 2020 | Blog Posts

We hope you’ll join us for the 2021 Benchmarks Study! Here’s what you need to know about participating.

Google Analytics and Benchmarks: What you need to know

Google Analytics and Benchmarks: What you need to know

by Karen Hopper | May 14, 2020 | Blog Posts

The insider’s guide to website statistics—and how to find them in Google Analytics

Nonprofits Need Certainty in Uncertain Times

Nonprofits Need Certainty in Uncertain Times

by Sarah DiJulio | May 11, 2020 | Blog Posts

For all the volatility and uncertainty in this moment, the latest edition of our annual Benchmarks Study identifies long-term trends that can ground our strategy and guide our decisions.

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