What Bill Murray can teach you about email marketing

Neverending lessons from Groundhog Day.

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Everything in 2016 was terrible except for December fundraising

2016 was absolutely a terrible year, but we learned that when the White House goes low, fundraising goes high.

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The 2017 Benchmarks Study is going to ROCK. Join in.

The 2017 Benchmarks is going to rock, and you should be a part of it!

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Three tips from a Millennial to take your SMS program from ???? to ????

Millennials have a lot to teach us about improving our SMS programs (when they’re not playing Pokemon Go, at least). Here are three tested tips from one of M+R’s very own.

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Benchmarks Bonus: Email Rates by Segment

There is something about a number you can’t help but love — a number is clean, solid, magnificent, honest, like a giant statue of George Washington sculpted from Ivory soap.

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Weekend @ Bernie’s List (Also Hillary’s)

Over the weekend, Will got nine fundraising emails from Bernie and Hillary. So for fun on Sunday night, he studied them and wrote up the top findings.

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What Bill Murray can teach you about email marketing

Neverending lessons from Groundhog Day.

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2015 End-of-Year Online Fundraising Roundup

It’s not easy, taking the measure of a year. Yes, we can call it twelve months, or 365 days, or 525,600 miiiiinutes. But what matters is the progress made, goals reached, and lives changed.

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Should we even send emails to Congress anymore?

The simple answer: YES. Complicated & honest answer: Email advocacy matters if you do it right.

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Raising lots of money on Father’s Day? Ugh, as if!

Other Hallmark Holidays can’t compete with the fundraising power of New Year’s Eve. But if you’re gonna send that email anyway, here are 6 ideas to keep in mind.

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