The M+R Tasting Menu for Social Media Fundraising

So, that sucked. We have a lot of work ahead of us… starting with year-end fundraising (for many progressive causes, this is going to be an even more important year-end, obvs).

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The 2016 Social Media Director’s Guide to Benchmarks

M+R’s annual Benchmarks Study looks at a great big mountain of online data for dozens of nonprofits, including fundraising, advocacy, email, marketing and web stats. It is seriously great, and you should read the whole thing and also enjoy the photos of swimming pigs (page 19).

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Matchmaker, matchmaker, make me a match

M+R took a look at how 16 nonprofit organizations used matching gift offers (or not) during end-of-year online fundraising. Here’s what we found.

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Jazz up your Facebook page with awesome, clickable link posts

Facebook Page Management 101: Step-by-step guide (with screenshots!) to posting links on your Facebook page that look totally awesome.

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Pop Quiz: How do you raise more money online?

Think you have all the answers? Below are 4 questions that were the inspiration for some really cool tests that we’ve helped execute with our clients. Head on over to our Facebook and Twitter pages and let us know what YOU think the answers are.

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7 ways to turn Facebook’s embedded posts into awesome

Facebook’s latest trick is allowing you to embed posts right on your website. We’ve got 7 ways you can take advantage.

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3 Things You Need to Know about Facebook’s “New” News Feed

Facebook’s News Feed is changing, but what does it mean for your nonprofit page? Here’s a quick run down of 3 things that are changing – and how you can adapt.

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6 Tips for Making Your Social Share Copy Awesome

Use these 6 tips to draft powerful, compelling social share copy that spreads your word far and wide.

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Put words in your supporters’ mouths — the right words!

You may not have control over what your supporters say, but you can at least guide their words. Find out why your social share content is so important – and get some tips along the way.

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Power Hour Fundraising: Running a mini-campaign on Twitter

Last week, Grist ran a 1-hour long fundraising campaign on Twitter. It was a great way to use a small matching gift to generate buzz on social media and, of course, bring in some revenue! Here’s the recap in case you missed it.

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